Claude Skill

Champion Business Case Builder

Generates a 1-page business case that internal champions can use to defend the deal upward.

Download skill (.zip)Or download whole pack

What it does

When you have an internal champion who needs to sell the deal to their finance/exec/IT team, this skill generates a defensible 1-pager: cost of current state, the proposal, ROI math, risk of not doing it, and the answer to the exec's likely objection. Numbers and specifics, not vague value claims.

When to use

✓Mid-funnel — your champion is sold but needs to convince others
✓Enterprise deals where there's a buying committee

When not to use

✗Early discovery — too early to be doing business case math
✗Self-serve / SMB deals — overkill

Install

Download the .zip, then unzip into your Claude skills folder.

mkdir -p ~/.claude/skills
unzip ~/Downloads/champion-business-case-builder.zip -d ~/.claude/skills/

# Restart Claude Code session.
# Skill is now available — Claude will use it when relevant.

SKILL.md

---
name: champion-business-case-builder
description: Generates 1-page business cases for internal champions to defend a deal upward to finance, IT, or exec teams.
---

# Champion Business Case Builder

When the user's champion needs to sell the deal internally, generate a one-page business case the champion can defend without rehearsing the user's pitch.

## Required input

- **Champion** — their name + role
- **Who they need to convince** — exec / finance / IT / specific decision-maker
- **Cost** — annual price the user is proposing
- **Pain** — what the prospect is suffering today, in 1 sentence
- **Math** — concrete numbers if available (time saved per week, cost avoided, revenue captured)

If math is hand-wavy ("saves time"), push back: ask for hours per week, headcount affected, dollar value.

## Output: the 1-pager

### 1. The current state cost (1 paragraph)
What they're paying TODAY without you — in time, money, opportunity cost. Real numbers.

### 2. The future state (3 bullets)
What specifically changes after they buy. Concrete outcomes, not features.

### 3. The investment (small table)
- Annual cost
- Cost per user/team/month (whichever frames it best)
- Payback period (conservative)

### 4. ROI (1 paragraph)
Show the math. Conservative assumptions. Don't oversell. If payback is over 12 months, say so honestly — sometimes the case is "investment in capability," not "savings."

### 5. The risk of NOT doing this
What happens in 6 months if they pass? Include cost of inaction.

### 6. The exec's likely objection + the answer
Anticipate the one question the decision-maker will raise. Provide a defensible response in 2 sentences.

## Constraints

- Total length: fit on one printed page (~500 words including table)
- Numbers must be defensible — if the user says "saves 10 hours/week," use it. Don't inflate.
- No marketing language. The exec will spot it.
- No "transform" / "revolutionize" / "next-generation"
- The champion has to defend this with a straight face — write it like they'd write it

Example prompts

Once installed, try these prompts in Claude:

Champion is VP Engineering. Needs to sell to CFO. Annual price $50k, we save them ~3 hours/week per engineer (15 engineers). Build the case.

Related prompts

Don't want to install a skill? These prompts in /prompts cover similar ground for one-shot use:

sales prompts