Claude Skills for sales reps
Outbound, discovery, follow-ups, objection handling, post-call notes. The B2B sales workflow built into Claude as installable skills.
How to install
Claude Code (CLI): Download the pack, then unzip into your skills folder.
mkdir -p ~/.claude/skills
unzip ~/Downloads/sales-rep-pack.zip -d ~/.claude/skills/For project-only skills, use .claude/skills/ in your repo root instead. Restart Claude Code (or the session) and the skills become available.
Claude.ai (web): Upload via Settings → Skills (where supported on your plan).
Skills in this pack
Cold Outreach Personalizer
Generates 3 personalized cold outreach email variants from prospect data.
Discovery Call Prep
Generates a 1-page brief for a B2B discovery call — pain hypothesis, buying committee, opening questions.
Objection Handler
Responds to common B2B sales objections with a 2-sentence response and 3 follow-up questions.
Follow-up Cadence Builder
Generates 3-touch follow-up sequences after a prospect goes silent. Each touch adds value, none are "checking in".
Win-back Drafter
Drafts win-back emails for closed-lost prospects. References the original objection and what's actually changed.
Champion Business Case Builder
Generates a 1-page business case that internal champions can use to defend the deal upward.
Post-call Note Synthesizer
Turns raw post-call thoughts into structured CRM-ready notes — decisions, next steps, owners.
Pipeline Review Brief
Structures your top 5 deals + risks for a 1:1 with your manager.
ICP Refiner
Paste 5-10 won deals and 5-10 lost deals, get back patterns in good-fit vs bad-fit.
Forecast Sanity Checker
Flags suspicious deals in your forecast — stuck too long, suspect month-end growth, missing signals.
MEDDPICC Qualifier
Fills out MEDDPICC for a deal from your context — names what you know and what you're missing.
Multi-stakeholder Mapper
Builds an influence/concern matrix for complex deals — who matters, who blocks, who champions.
Demo Prep
Given prospect context, structures your demo: what to show first, skip, save for questions.
Loss Debrief
Honest analysis of why a deal died — what really happened vs the convenient story.
LinkedIn DM Writer
Writes LinkedIn DMs that don't look like every other "Hi {first_name}" template.
RFP / Security-Questionnaire Responder
Drafts RFP and security-questionnaire responses from prior answers + product docs — fast, traceable, no hallucinated certifications.
Deal-Desk Discount Justifier
Drafts the deal-desk submission for a discount/exception request — built to survive scrutiny, not slide through.
Champion Coaching Plan
Maps what your champion needs to win internally — and the artifacts you owe them to make that possible.
Multi-Thread the Account
Plans deliberate expansion of your contact map beyond a single champion before single-point-of-failure kills the deal.
Pricing Conversation Coach
Coaches an AE through a pricing conversation — anchoring, defending price, knowing when to walk.
Partnership Pipeline Builder
Identifies, prioritizes, and pitches partnerships that will actually source pipeline — not just co-marketing fluff.
Lost-Deal Postmortem
Runs a structured post-mortem on a lost deal — surfaces the actual reason, not the convenient one.
Put these skills to work
Sales Workflow Pack — step-by-step playbooks that ship the work