Turn my raw research into a personalization brief I can use for outreach.
Account: {{company name}}
Inputs:
- What they do: {{paste their about page or one paragraph}}
- Recent news/signals: {{paste anything you found — funding, hires, launches, layoffs, tech stack changes}}
- Their leadership: {{paste names + titles I'm targeting}}
Output a brief with:
1. **One-line company description** in plain language (not their marketing fluff)
2. **What changed recently** — only signals that matter for outreach (not generic)
3. **Likely pain right now** — given the signals, what would they probably be feeling?
4. **The opening line for an email** — referencing one specific signal
5. **The "earned right" question** — what do I know that lets me ask something most reps couldn't?
If signals are weak, tell me — don't manufacture relevance.researchpersonalizationprospecting