Outline a 5-slide internal pitch for {{idea / product / initiative}}.
Inputs:
- What you're proposing: {{paste}}
- The audience and what they care about: {{paste — names, roles, priorities}}
- What you need from them (approval, headcount, budget, scope): {{paste}}
- Internal context (recent strategic decisions, competing priorities): {{paste}}
- What previous similar proposals got pushback on: {{paste}}
Output as a 5-slide outline:
## Slide 1: The problem
- One sentence on what's broken / missing today
- One number that makes the cost of inaction concrete
- The framing that puts the audience on the same side as the problem (not the same side as the proposal)
## Slide 2: What we propose
- One sentence. Not what we'll build — what changes for the user/business.
- Skip features. Lead with the shift.
## Slide 3: Why now
- The specific reason this can't wait 12 months
- The cost of delay in numbers (revenue, opportunity, talent, market position)
## Slide 4: What it takes
- Headcount, timeline, budget, dependency on other teams — concrete
- The phase plan (Q1: discover, Q2: build, Q3: launch — or whatever fits)
- The bet (the assumption that must hold for this to work — name it)
## Slide 5: What we're asking for
- The decision you need (approval, budget release, headcount sign-off)
- The decision deadline (when does silence become a no)
- What you'll come back with in 30/60/90 days
## What to put in the appendix (not the deck)
- Detailed competitive analysis
- Technical architecture
- Per-quarter budget breakdown
- Risks and mitigations
## What to NOT put anywhere
- "Synergy" / "leverage" / "best-in-class"
- Comparisons to companies 100x bigger than yours
- ROI calculations with 4 significant figures (decision-makers spot the false precision)
Hard rule: if you can't make the case in 5 slides without an appendix, the proposal isn't ready. Tighten until it is.executive-commspitchinternal-proposals